I'm sure when the first caveman discovered fire and he shared it with his neighbors, it didn't take a lot to convince them it was a god idea. Hot Brontosaurus burgers, yummy!

Flash forward a few million years and Moji has made the same impact on the athletic world, instant and amazing. After a weekend that contained an Ironman, a 1/2 Marathon and Century Ride, Moji could be the smartest way to start the new week and keep you going.

You see unlike the cavemen and their silly fire, Moji has taken icing your sore, tired muscles to another level and it's amazing.

A little back ground- While I was covering the Chicago Triathlon, I must have ran from the swim start to the swim finish, to the bike course, to the finish line a dozen times, I was tired!

During one of my journeys, I was walking through the finishing area and noticed the Moji tent, I went in to say hello and learn more, that's when it all got better.

There are plenty of icing wraps and gooey gel packs out there. If you're an athlete then you know the blue jelly ice packs that you have to move from sore spot to sore spot, trying to keep your achy bits iced down. It's like slow dancing with your cousin, no matter how hard you try, it's just not quite the right fit.

Moji has taken care of that problem (icing, not dancing with your cousin). Once you strap a Moji to your body it makes you think "why didn't they think of this years ago? It feels amazing, it's practical and comfortable.

How They Do It?-From their web site-Moji products apply 21st century technology and materials to create innovation in the icing category. A host of published research supports icing (aka "cold compression therapy") as one of the simplest, most-effective, and critical measures toward post-workout recovery, injury prevention, and rehabilitation.

Moji products are designed to be more effective, easy to use, and comfortable than common icing practices through its patent-pending two-piece construction, which incorporates a Moji Cold Cell and Moji Compression Wrap. Every Moji Cold Cell is uniquely designed for each Moji product...

Cold Cells Are The Key To Moji Magic

What that means in English is that they have built a waffle looking ice holder thingy (cold cell) that fits into a knee or back wrap. Instead of having to move the ice pack from place to place, or having it sag to one end, the waffle(cold cell) stays in the spot that needs icing and it feels incredible.

I was sold, quickly, so I took Moji to the streets to see if it wold have the same results on other people.

The Results-
My father in law- He has a horrible back. He strapped Moji on, smiled big, leaned back and fell fast asleep," I'm taking this home," was his response.
My wife- After running, she Mojied her knee and back. Again a big smile, a sigh of relief, "this is amazing, I love it."
My neighbor- He has had chronic back pain for years, and has tried everything, he strapped Moji to his back, smiled and exclaimed "this is better than sex!" It has been a while for him, but you get the idea, it feels great, lasts a long time and leaves you wanting more.

The cold cells are held into place with velcro to the wrap, the wrap, wraps around your knee or back, you can be mobile with Moji.You don't have to worry about balancing an ice pack or use extra ace bandages or plastic wrap to hold the ice in place. There is no water leaking or wet spots in your clothes, Moji is self contained.

We don't have a product of the year, but if we did, Moji would be in the lead. Icing your tired, sore body will never be the same. There's a certain Bears quarterback that could use a little Moji this morning, and a hug. If you are an athlete in any sport, Moji is a piece of equipment that is worth adding to post workout routine.